"As we move towards the new Gallery we're in a unique position to provide a venue for this kind of work, which has not been consistently available to the community before," says Robert McDougall Art Gallery Curator of Contemporary Art, Felicity Milburn.

"This weekly series will enable us to reach new audiences with a wide range of art forms," says Ms Milburn.

The Blue Lady series will involve object based performance, music, dance, film, theatre, poetry and inter-media displays.

With a view to presenting a cross-section of work from the community, a call for proposals will be issued by the Gallery later this month. Events for the first six weeks of the series have been booked, after which proposed performances from the community will be staged.

Blue Lady Committee Chair and member of 'The Clinic' arts collective, Adam Hayward, says the Committee aims to establish Blue Lady as a reliable vehicle for performance artists, where people can regularly attend to experience a variety of events.

Blue Lady launches with 'Slumber', a relaxed and informal combination of music and video, by Adam Hayward and Sally McIntyre.

"We'll be using the Gallery as a projection screen, with two video artists and two DJs mixing sound and images," says Adam Hayward.

Blue Lady begins at the Robert McDougall Art Gallery on Friday 17 August at 8pm. Tickets $5, available from the door.