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28. 5. 97

RECOVERED MATERIALS SPECIAL COMMITTEE

14 MAY 1997

A meeting of the Recovered Materials Special Committee

was held on Wednesday 14 May 1997 at 12 noon

PRESENT: Councillor Denis O'Rourke (Chairman),

Councillor Ian Howell, Messrs Chris Pickrill,

Mark Prain and Peter Townsend.

IN ATTENDANCE: Messrs Piet Beukman (Consultant),

Blair Nelson (student) and David Dougherty

(Clean Washington Centre, Seattle).

APOLOGIES: Apologies for absence were received and accepted

from Councillors Close and Moore, and

Mr Mike Hannah.

The Committee reports that:

PART B - ITEMS DEALT WITH BY THE COMMITTEE AND

REPORTED FOR INFORMATION ONLY

The Chairman extended a warm welcome to Mr David Dougherty on behalf of the Special Committee.

1. DEVELOPMENT OF PARKHOUSE SITE

Mr Beukman advised that he would be seeking approval from the Committee on the proposed design in due course. The procedures for the development of the Parkhouse site are on track.

2. MARKET CONDITIONS FOR DISPOSAL OF NEWSPAPER

A report will be submitted to the City Services Committee on the disposal of newspaper. It was reported that the Council is accepting $70 per tonne, and currently there is no stockpile of newspaper.

3. CONSULTANT'S REPORT

The following report was submitted to the Special Committee by Mr Piet Beukman, Consultant.

SCOPE

This report covers activities of the consultant in April up to 14 May 1997 to:


* finalise the RMF and GPS establishment strategies;


* initiate key actions regarding establishment.

STRUCTURE

1. RMF administration

2. RMF establishment

3. GPS establishment

4. General issues

5. Consulting contract status summary

6. Next steps

1. RMF Administration

Sustainable Cities is meeting the RMF's basic administration needs at this point.

Discussions were held with CDC on an accounting system.

Discussions must still be held with Ian Hay of the CCC.

2. RMF Establishment

The draft establishment strategy & business plan for the Recovered Materials Foundation has been considered by the Board.

Only a few comments were received by the set deadline. These were incorporated in the strategy.

The budget was approved with a cut of $100,000 in the Council support. The impact of the cut in support was handled as a deficit in the revised strategy, seeing that establishment cannot be compromised.

Some initial steps were taken towards detailing the imminent market actions. An application to the Trustbank Community Trust for support (ca $75,000) will be processed in May/June.

Steps were initiated to resolve the issue of secondment of Waste Management Unit staff. The current approach is for the RMF to take on one staff member as a Research and Education Officer in lieu of one operator on the GPS site. This will have merit in assisting the Technology/Projects Manager with data and detail.

3. GPS Establishment

The draft establishment strategy & business plan for a glass processing system has been considered by the RMF. No comments were received, and the document was tabled for approval.

A concept site design was received from City Design. Approval was sought to proceed with detail design and preparation of contract documentation. The commitment in professional fees will be $35,000.

The Council Property Manager has been formally approached for the lease of part of the Parkhouse site.

Mr Roger Best was appointed to initiate the glass plant design and specification. An amount of $3,500 was committed, with $1,500 still in reserve.

4. General Issues

The newspaper study is progressing and will be reported on separately by Mr Blair Nelson.

The consultant attended a meeting regarding the recycling survey for which funding was obtained from the Sustainable Development Fund. The RMF will remain informed. The services of a graduate student for this project will be recruited.

Some enquiries regarding materials and possible markets were fielded.

Preparations were made for Mr David Dougherty's visit. (Mr Dougherty is based in Washington, is a member of the Clean Washington Centre and the RMF Board of Trustees).

5. Consulting Contract Status Summary

ORIGINAL AGREEMENT
800 HOURS
$48,000 MIN $57,600 MAX
Invoiced last month
80
$ 4,800
Invoiced to date
411
$23,540
Remaining
389
$24,460min $34,060 max

6. Next Steps

To be done until the next RMF Board meeting on 11 June 1997:


* work with City Design on site development


* follow up site lease


* work with engineering consultant on plant specifications


* initiate steps as indicated in the RMF/GPS strategies


* initiate marketing plan and effort to users of glass


* prepare application to Trustbank Community Trust


* initiate resolution of staffing issues


* follow up on financial administration system


* supervise newspaper utilisation study

The Committee received the information.

4. NEWSPAPER STUDY

Mr Blair Nelson submitted an activity review to the Committee, covering 10 April-14 May 1997. (Copy attached.)

The Committee received the information.

5. DISCUSSION ON THE COUNCIL'S BUDGET PROVISION FOR KERBSIDE RECYCLING, RECOVERED MATERIALS FOUNDATION AND GLASS PROCESSING SYSTEM

The Special Committee decided that the Establishment Strategy and Business Plan for the Glass Processing System and the RMF Establishment Strategy and Business Plan, after adoption by the RMF, be reported to Council.

The final documents and an executive summary will be circulated to Councillors separately.

6. PUTRESCIBLES AS RECOVERED MATERIAL

A report prepared by the Waste Management Unit has been referred to Nicky Wagner (Sustainable Cities Trust) for consideration and comment. The Committee received the information.

7. PROPOSALS FOR PUBLICITY

A copy of a paper on proposals for publicity, prepared by Councillor David Close, was received by the Special Committee, and referred to the Recovered Materials Publicity Sub-Committee for its consideration.

PART C - REPORT ON DELEGATED DECISIONS TAKEN BY THE SPECIAL COMMITTEE

8. REPORT OF THE RECOVERED MATERIALS PUBLICITY

SUB-COMMITTEE RR 8528

Officer responsible
Author
Waste Manager
Dale Wreford, Committee Secretary
Corporate Plan Output: Solid Waste

The Recovered Materials Special Committee, at its meeting on 13 March 1997, resolved that the Recovered Materials Publicity Sub-Committee be established, to comprise Mark Prain (Chairman), Councillor Denis O'Rourke, Sarah Gordon, Sue Skeet and Wayne Ormandy. The promotion and education budget and strategy were referred to this Sub-Committee.

The purpose of this report was to update the Recovered Materials Special Committee on the three meetings held to date by this Sub-Committee. This report covers the inaugural meeting of 9 April 1997 and the ordinary meetings of 24 April and 5 May 1997.

1. FUNCTION AND STRUCTURE OF SUB-COMMITTEE

The Sub-Committee formulated the following strategy for the Sub-Committee's function and structure at its inaugural meeting of 9 April:

Publicity, Strategy and Co-ordination

- Kerbside Collection Process - How/Why?

- Waste Minimisation Generally (Homes, Schools, Industry & Commerce)

- General Public Education

- Lobbying (Legislative Changes - Working with Coalition Document)

Wayne Ormandy then presented his proposed strategy to the meeting which included:

- long and short term objectives

- communication needs, concerns, strategy options

- target audiences

- advertising strategy

- communication road map

Sub-Committee's

Recommendation: That a formal approach be made to Wayne Ormandy of Strategy Design to act in an advisory capacity between now and June 1997.

2. BUDGET REPORTS

1996/97 Year

At the meeting of 24 April the Sub-Committee was advised that $75,000 had been allocated from the Recovered Materials Foundation budget; $50,000 for direct industry contact, and $25,000 for the support of core publicity for kerbside recycling in the 1996/97 year.

1997/98 Year

The Sub-Committee was advised that the sum of $250,000 had been allowed for publicity in the Christchurch City Council's Draft 1997/98 Budget. An additional $25,000 will come from the Recovered Materials Foundation, giving a total of $275,000 available for the 1997/98 year.

Sub-Committee's

Recommendation: That the information be received.

3. MARKET RESEARCH

The following four stage process to facilitate market research was provided by Wayne Ormandy:

1. Establish the brief and comprehension of the Working Party and interest groups.

2. Strategic plan and critical path.

3. Development of brand name, support graphics and type styles.

4. July/August: Launch concepts, and commence communication work.

Stages 1 to 3 inclusive will be covered within the 1996/97financial year, and Stage 4 in the 1997/98 financial year.

Sub-Committee's

Recommendation: 1. That the services of Wayne Ormandy of Strategy Design be engaged in an advisory capacity as per stages 1, 2, 3 and 4 as outlined above.

2. That at the earliest possible opportunity the Market Research brief be put into the market, subject to a final check by the Chairman, Sue Skeet and Sarah Gordon.

4. FINANCIAL DELEGATION AND ROLE OF THE SUB-COMMITTEE

Discussion at the meeting on 5 May 1997 covered the financial delegation and role of the Sub-Committee. The Sub-Committee was advised that the Waste Management Unit is responsible for the budget and it was noted that the Sub-Committee has no financial delegations. It was acknowledged that the Sub-Committee reports to the Recovered Materials Special Committee for any decisionmaking.

Discussion ensued on how both Envy and Cleaner Production could "tie in" with the aforementioned budget whilst acknowledging that they come outside the parameters of the $275,000 allocated. Accordingly, representation of the Waste Management Unit Publicity Group of officers is to be sought on this Sub-Committee.

It was resolved that the roles of the Sub-Committee and the Waste Management Unit in relation to the promotion of kerbside recycling and the Recovered Materials Foundation be formally clarified through a diagram to be presented to a future meeting of the Sub-Committee.

Sub-Committee's

Recommendation: That the Recovered Materials Publicity Sub-Committee provide advice to the Waste Management Unit on strategies, market research and other activities relating to kerbside recycling and the Recovered Materials Foundation noting that a budget of approximately $35,000 has been provided for this and the market research.

The Committee resolved that the report and recommendations made by the Sub-Committee be adopted.

The meeting concluded at 1.00 pm.

CONSIDERED THIS 28TH DAY OF MAY 1997

MAYOR


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